Exert Published by: South African Home Owner | July 2020
An intimate conversation with our founder as he shares his personal journey, insights gained during his extensive experience in the industry, and his unique architectural design process.
Qefathe Lerotholi, Founding Partner and Creative
Think Design Studio
A creative design studio that aspires to create what will inspire.
Think Design Studio features a team of creatives whose skill sets embody great knowledge in architecture, design, graphics and urban planning with valuable years’ worth of experience on their resumes. The company prefers its designs to be powerful, thought-provoking, visually engaging, intellectually elegant, timeless and to speak on behalf of the designer.
INTERVIEW DISCUSSION
My father, a structural engineer, introduced me to the built industry at a very young age. My choice of architecture emanated from that exposure and the day I fully understood the built industry cycle of professions.
I have been in the industry for about 14 years. My schooling and the various firms I have worked for have contributed immensely valuable tools into what I call my “adaptive design philosophy”.
With my understanding of history and the modern world, I always try to adapt to new trends as well as stay aware of the valuable principles encrypted in the history of architecture. Even more so now with the recent global pandemic causing a huge mind shift. A great void has been created and is forcing us all to think outside of our comfort zones to come up with a new set of rules and ideas.
As a company, we enjoy the process of tapping into a client’s mindset. For our initial interaction, we would advise them to have thoroughly researched exactly what they would like as their dream home. This is integral to our design process as it helps us engage and be in complete harmony with a client’s needs.
Smart is definitely the future. Adaptable, connected homes are here, but changes in scale and function will define the home of the (near) future. Efficiency will not only be found in the design of buildings but also in the products that are used in the construction of those buildings.
Contact: 062 342 8913, create@thinkdesignstudio.co.za, www.thinkdesignstudio.co.za
